A major collaboration between cryptocurrency exchange MEXC and The Open Network (TON) is making waves in the digital asset world. On May 21, the two platforms launched a $1 million reward campaign, signaling aggressive efforts to boost user adoption, trading activity, and staking participation.
No-Fee Trading and High-Yield Staking
One of the most attractive aspects of this campaign is MEXC’s removal of trading fees for all TON token pairs. This allows users to trade with zero cost, encouraging both new and experienced traders to explore the TON ecosystem. In a time when many exchanges are tightening incentives, this fee-free window stands out as a bold strategy to win over market participants.
In addition to the trading incentive, the campaign includes high-yield staking options for users who hold and lock their TON tokens. With returns far above average market rates, the staking program has already drawn significant attention across Asia and Europe. The offer will remain active through June 20, 2025.
Strengthening the TON Ecosystem
TON, initially developed by Telegram, has evolved into a full-fledged blockchain network offering fast transactions, low fees, and deep integration with messaging platforms. Its focus on user-friendly apps and mainstream usability has made it one of the more promising projects in the Layer-1 race.
By teaming up with MEXC, TON is pushing its growth strategy forward. This campaign is not just about marketing—it’s about reinforcing TON’s position as a serious contender in the smart contract space. MEXC, with its growing global user base, provides the ideal platform to scale up awareness and engagement.
Community-Driven Growth
Both TON and MEXC have emphasized that this campaign is built around community. Rewards will be distributed not only through staking but also through events, quizzes, and referral programs that encourage active user participation.
This approach aligns with a broader trend in Web3 where community loyalty and education are prioritized over traditional ad campaigns. It’s a way of building sustainable ecosystems where users aren’t just investors—they’re stakeholders in a growing network.
Conclusion
The MEXC-TON partnership is more than a giveaway. It’s a strategic move to accelerate adoption and deepen user engagement in one of crypto’s most promising ecosystems.
Zero fees, high rewards, and a user-first approach. This campaign is setting a new standard for crypto exchange collaborations.
